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JupiterX Templates

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Google Search Engine Optimization
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電商節慶行銷別錯過 對的銷售策略才能讓業績翻多倍

December 6, 2023
電商節慶行銷別錯過 對的銷售策略才能讓業績翻多倍 現在節慶行銷越做越早，同樣做電商的友人和我分享，覺得很誇張、很好笑，但我忍不住提醒他：「年菜的菜餚一定是過年才能吃的嗎？如果是家常菜，現在提貨先享用，覺得不錯就會再回購，原本以為年菜只能『賺一波』的概念，就不適用了，在過年之前，沒有其他適合推廣中菜的檔期下，這樣的操作，是不是反而更聰明、創造更多營業額？」被我這樣一說，他才恍然大悟。
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電商網拍成課稅新重點 該開公司或行號才符合電商需求？

October 18, 2022
電商網拍成課稅新重點 該開公司或行號才符合電商需求？   財政部在今年8月時修正「稅籍登記規則」等法規，明訂網路賣家應在銷售網頁、APP等，應清楚揭露營業人名稱及統一編號；而Yahoo拍賣等平台業者，必須負擔保管及提示會員交易紀錄的協力義務。相關規定在2023年1月1日正式上路，將影響既有7萬多名的網路銷售營業人，財政部也給予免罰輔導期，直到同年4月30日止，而1月1日後新設立的業者，自然適用新規定，需立即揭露相關訊息。
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電商想靠「鐵粉」有效行銷 電商經營者相關配套不可少

October 7, 2022
電商想靠「鐵粉」有效行銷 電商經營者相關配套不可少 著名的心理治療師阿德勒（Alfred Adler）在20世紀初創造了一個名詞–「優越感」，他認為，追求優越是人的天性。而消費中的優越感，則是要讓顧客透過購買商品或服務，額外獲得個人身份優勢的確認及提升。如何讓顧客覺得自己「與眾不同」，就要靠成功的會員制度。
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